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Session

A session groups a period of activity on a website or app in GA4. One user can have multiple sessions.

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With the default timeout, a session ends after 30 minutes of inactivity. Midnight or a campaign change alone does not start a new session.

By default, an engaged session lasts longer than 10 seconds, includes a key event, or has at least two page or screen views. Two ordinary events do not satisfy the view criterion.

References

Frequently asked questions

Do more sessions mean better traffic?

Not necessarily. Evaluate engagement and completed purchases or inquiries alongside session volume.