Connect why visitors arrived with the answer your page provides. We check whether the products, prices, and conditions announced in the advertisement are displayed correctly on the landing page, and whether customers can compare and then take the next action.
If the number of inquiries is small, check for lack of information, traffic that does not match the intended audience, form errors, and inconvenience in mobile use. Observing customer behavior and recording changes can help you interpret the results before and after improvements. Not all industries have the same CTA location or information order.